I Make your brand stand out by showing its personality, expressing its values, and creating a comprehensive and consistent experience that resonates with your customers & builds client loyalty.
Goals, mission, vision, target audience, market research and a killer strategy for your brand to stand out.
We define your brand's visual language based on the strategy developed and create multiple directions to choose from.
We create different type combinations that match your brand style and industry. It's also an important part to ensure brand consistency.
We create color palettes based on our strategy, business goals, color psychology, and your target audience.
We explore different concepts and variations of how your logo might look like.
I design Illustrations, icons, 3D elements, and brand guidelines for your brand to use across all its marketing channels (website, app, Instagram etc.)
We talk about your project in-depth, about my process and technicalities, define your project requirements and tell you what to expect in terms of timeline & cost.
We work on positioning your brand, craft customer profiles & journeys, define vision & mission and develop a unique big idea for your brand, so it stands out.
At this stage, we explore various visual directions for your brand. Usually, we prepare 2 to 3 visual directions (moodboards | stylescapes) based on the outcome of our discovery & strategy sessions.
I sketch & design a few logo concepts & explore many variations with you.
Design the rest elements of your brand: iconography, illustrations, graphic templates, print materials (if included): letterhead, business cards, banners, packaging mockups...etc.
I put a document on how your marketing, design, HR, and developers team should use the assets we created. You can hand it over to anybody new to your business so that everyone knows how to use your brand assets.
You can book a call free of charge with me to discuss your project requirements, more details about my process and how I work, timelines, what you can expect by when, budget estimation, and much more…